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Developing an Entrepreneurial Mindset & 8 Ways Relationship Marketing Can Help {Video}

Inspired by an article posted on the Chartered Professional Accountants of BC website about the changing economy and the need for youth to develop an ‘entrepreneurial mindset,‘ in the video below, I share my personal experience with post-secondary (including studying business at college), and why the network/relationship marketing business model has been WAY more valuable for me in terms of developing an entrepreneurial mindset.

Here’s an excerpt from the article that inspired this video (and apologies for the brief disconnection in the video, the quote is included here so you don’t miss anything!):

“This shift away from manufacturing economies to service and knowledge economies signals an increasing need for employees with “soft” skills, such as problem solving, communication, interpersonal skills, and critical thinking. These skills are often obtained outside of the classroom, so students who do not have access to integrated work-study programs struggle to break through and find positions that will allow them to gain these necessary attributes. Gone are the days where there was a linear career path after education – youth now face dynamic, multi-faceted careers that require a different skill set that educational institutions need to adapt to…

Institutions that are doing this well recognize that instilling an entrepreneurial mindset is critical, as is bringing in programming to bridge the chasm between the classroom and “the real world”. ” Here’s the full article.

Robert Kiyosaki says, in Rich Dad Poor Dad, that everyone wanting to cultivate an entrepreneurial mindset, should spend five years with a good network or relationship marketing company. Believe me, I went to business school, and the time I’ve spent working with my team has been waaaay more valuable and more applicable to today’s economy than what I learned in school, sorry (not sorry)!

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